India eats what media cooks-Anna included

Who are these two people? One on the right we know by now, our own Anna Hazare. But the one on the left?
Wikipedia tells it better- http://en.wikipedia.org/wiki/Irom_Sharmila
Irom has the record for the longest fasting in the world! but hopefully that is not what she will be remembered for.
And who is this man, who died?

If you don't know, you are forgiven, because the 4th estate has not bothered to spend time on him. This man  is Swami Nigamananda, who died fasting for the cause of a clean Ganges. The media didn't cover it for more than 30 minutes I guess, since it won't sell. Even when it did, the swami was dead.
And the lady in the pic is someone, manipuris call "Menghaobi" ("the fair one"). Her fight is against the  Armed Forces (Special Powers) Act, 1958 (AFSPA). She feels it is draconian and unlawful. The Govt thinks otherwise.
Some Pointers on which to Ponder -
1. The Media is needed to make a Cause a Movement. But then what about Gandhi's independence movement in an age where there was only letter writing and postal service? Well even then the Dailies played a key role. But then Gandhi was an enigma, that we can't totally explain! In Modern times it is difficult to get a movement except through the media into which the millions of ears are tuned. The clutter of noise is so high that unless there is something of the thunderous proportions of the kind Anna is doing, it wont be heard. 
2. People are interested only in what affects them locally. Corruption does, and hence the the tuning in. But Telegana does not, the AFSPA does not- it is in Manipur, Narmada does not- it is in Gujarat. We are so busy living, that we don't mind letting some things die, as long as it is not in my neighbourhood, or it affects me. Do people in Mumbai raise a voice for bad roads in MP?
3. Media: selling airtime to eye balls is Money.  Media is a Profit making company. Anna sells well, Irom does not. They are prey to the people's moods. Salman sells , Ritwik Ghatak does not. Poor media blokes, just as much as they want to be a good Samaritan they can't. I was watching a byte on the internet from the Editor of Wall Street Journal, who says that he does not "care about Democracy" he only understands Capitalism - free market economy. From the Holy grail of business if this is what comes out, why are we surprised about what happens in the USA?
We are what we want to be. That is sometimes the problem. We may not end up being what we Like ourselves to be. We don't sometimes know we should be.